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Iittala Taika collection celebrated its 10th birthday
PR Strategies and Iittala celebrated the 10th birthday of the legendary Taika Collection of Iittala, the most beloved domestic interior brand in Finland at restaurant JUUR with Estonian journalists and bloggers.
Iittala’s story and novelties were introduced by brand representative Lotta Lappalainen and participants also got acquainted with the seasonal trends of the Nordic table-topping.
To celebrate the anniversary, several items of Taika collection designed by Klaus Haapaniem have received an upgrade. Furthermore, Iittala’s most beloved set surprises with a new colour tone and a special mug for collectors.
Pictures of the memorable day are available here.
20.09.2017
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